7 Pricing Strategies for Small Businesses
It’s all about perceived value
By Chris Fulmer
At one time or another, we have all experienced the fear of being undercut by a competitor. If you haven’t faced this dilemma yet, you most certainly will. But for most of us, pricing is a never-ending battle. Determining how much to charge is one of the most important decisions you’ll make.
After you finish this article, you will know: